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Specifying Campaign Details


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The Campaign details section contains various details about the Outbound Campaign, such as its name, issue/group information, objectives, planned start date, and basic financial information. The Name, Issue, and Group can’t be modified after the Outbound Campaign has been created.

The Outbound Campaign name must be unique across the system. The name must also begin with a letter and shouldn’t contain any special characters (except spaces and underscores).

The user can utilize the Campaign Image field to associate an image with the Outbound Campaign. This image will be displayed in the card for the Outbound Campaign in the Campaigns landing page.

In addition to basic information, marketers can also add tags to their Outbound Campaigns. Tagging is available once the Outbound Campaign has been created.

Currently, tagging allows the marketer to further classify the Outbound Campaign as desired. In future iterations of the product, the tagging capabilities may be further enhanced to allow for tag-based searching.

Authorized users can enable the Ignore global exclusion list option to have processing of actions for this Outbound Campaign ignore the global exclusion list. Refer to the Exclusion List chapter for details.

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