Browse our latest 8.5 release: Platform features CRM features

What's New in Customer Engagement & CRM

Expedite implementation with easier App Studio configuration.
Optimize Next-Best-Action strategies. Automatically collect and analyze client data.

Browse the newest features released in Pega What's New in Customer Engagement & CRM 8.5

Customer Decision Hub

This release makes one-to-one a reality for everyone with tools to operationalize AI, exert precision control over engagement programs, and inject empathy into every customer conversation.

Customer Service

This release opens your service ecosystem and brings enhancements that drive down wait times, help resolve issues faster and let you do more in App Studio.

Sales Automation

This release enhances digital experiences and optimizes sales efficiency with AI-insights that are designed for deeper customer engagement.

Featured CRM Videos

Pega 8.5 Update: What's New in Customer Decision Hub

Matt Nolan, Sr. Director, Product Management, chats with Shoel Perelman, VP, Product, One-to-One Customer Engagement, to discuss what's new in Pega Customer Decision Hub.

Pega 8.5 Update: What's New in Customer Service

Rebecca Miller, Product Marketing Manager, CRM, chats with David Fulton Sr. Manager, Product Management, Customer Service, about what's new in Pega Customer Service.

Pega 8.5 Update: What's New in Sales Automation

Rebecca Miller, Product Marketing Manager, CRM, chats with Frank Martin, Senior Product Manager, CRM, about the latest features for Pega Sales Automation.