futureproofAI Marketing Advisory Service
Transform, innovate, and monetize your enterprise marketing investments with futureproofAI strategy and Pega Customer Decision HubTM
Our results-driven approach is simple. Through rapid, lighter-touch, and collaborative workshops, we lead discussions with key marketing and IT stakeholders to:
- Understand current organizational, data, analytics, decisioning/orchestration, channel integration, and use case challenges
- Break down complex topics into workable segments with realistic outputs and delivery timelines
- Develop a transformational strategy that provides meaningful prospect/customer journeys and experiences, while tying results to commercial benefit across your lines of business
- Use Case roadmap. Aggregate list of prioritized use cases (by value, lines of business, channel), including initial use cases to deploy and measure.
- MarTech assessment and recommendations. Integration, solution configurations, and architectural evolution recommendations required to realize anticipated benefits.
- Executive playback. Assessment presentation to executive leadership, aligning our findings to commercial benefits at scale, across the enterprise.
- Implementation statement of work. Multi-phased estimate of implementation effort and investment required to design, build, test, and deploy the recommended integrated solution.
Compatible withPega Platform 8.1 8.2 8.3 8.4 8.6 8.5 8.7
Last updatedAugust 10, 2022