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Purpose

A Geofence is a virtual boundary around a particular location. Create Geofence rules to define these boundaries in the system and to trigger associated Real-Time Events. For example, a customer entering (or nearing) a store could trigger the predefined Geofence for that store. This could in turn trigger an associated Real-Time Event whereby the customer is presented with an appropriate Offer.

Where Referenced

Geofence rules may be referenced in the following ways:

Access

Use the Geofences tab on the Real-Time Artifacts landing page to view the Geofence rules configured in your system.

Category

Geofence rules are instances of the Rule-PegaMKT-Geofence class. They belong to the Marketing category.


Related topics Real-Time Artifacts landing page

Up Marketing category
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