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HCLTech ADvantage Pega Experience Amplifier
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Overview
HCLTech ADvantageTM Pega Experience Amplifier packaged service offering provides an end-to-end framework to build and deliver meaningful and contextual experiences for marketers across different digital touch points - resulting in brand marketing, prospect conversion, and retention. The solution - powered by the Pega InfinityTM platform, Pega Customer Decision HubTM, Adobe Experience Cloud, and Adobe Experience Platform - provides enterprises with the ability to build data-driven experiences and AI-led conversations as well as deliver contextualized one-to-one customer engagement.
It enables scalable digital solutions for shaping tomorrow's customer experiences, hyper-personalization, and experiences that touch lives. The key highlight of the solution is the ability to complement the various Adobe components (analytics, targeting, AEM, campaign, etc.) with the Pega InfinityTM platform and always-on brain of Pega Customer Decision HubTM - all to unlock the value of data and amplify the experience.
Why HCLTech ADvantage Pega Experience Amplifier?
Enterprises embarking on developing digital marketing capabilities spend a considerable amount of time implementing solutions and identifying the right potential of data to enable next best action, next best offer, cross-sell/upsell, revenue recovery, and know-your-customer driven marketing/proactive outreach. Relevant customer communications are typically crafted through content, data, and process.
Key Features
- Deeper or more meaningful connections
- Effective, actionable use of analytics
- Increased speed of response and optimization
- Connected, efficient, and powerful technology activation
Resources
Partner Name
HCL Tech
Tags
- Pega Products: Pega Customer Decision Hub
- Industry: Financial Services Communications Service Providers Life Sciences Healthcare Insurance
- Product Capability: Artificial Intelligence Customer Journeys Decision Management Next Best Action Outbound Marketing User Experience
- Pega Version compatibility: Pega Platform 8.1 8.2 8.3 8.4 8.5 8.6 8.7 8.8
- Geography: Americas Asia Pacific EMEA
Offering Type
Packaged Service Offering