If you've been using Pega Customer Engagement Blueprint™ , you know it's already a game-changer for designing customer engagement strategies. But here's the thing - the team behind Blueprint has been busy. Very busy. And over the last few months, they've rolled out some incredible enhancements that I'm excited to walk you through today.
Supporting documents: context at your fingertips
Customer Engagement Blueprint just got a lot smarter and easier. You can now upload supporting documents during the creation process guiding the generation of artifacts and improving outcomes. That means your marketing briefs, brand and visual styling guides, persona research, compliance guidelines, or even that infamous “how do we think of that?” campaign brainstorm. No more toggling between tabs or chasing down links in old emails.
Pega Customer Engagement Blueprint™ just got a lot smarter and easier. You can now upload supporting documents during the creation process guiding the generation of artifacts and improving outcomes.
Plus, anything you upload can be stored in organization-specific Pega Cloud File storage within your own VPCs, providing full isolation and control; organizations not on Pega Cloud continue to benefit from secure, Pega-managed VPC storage. Blueprint users can easily reference stored documents, artifacts, and insights, with no need to upload files each time. Padlock icons and clear indicators provide transparency and reinforce data security throughout the authoring process.
Customer Engagement Blueprint now supports basic versioning, enabling you to quickly preserve your Blueprint at a specific point in time without manually duplicating it. Previously, any changes to a Blueprint overwrote the existing content, making it difficult to revert to a previous state, compare iterations, or maintain historical snapshots.
Owners and editors can create versions, while all collaborators have read-only access to previous versions. Access rights on the newest version match the access rights for the original Blueprint.
Partner branding: amplify your ecosystem’s voice
October’s release brings a much-requested feature: partner branding. Now, partners can infuse their own brand identity directly into Customer Engagement Blueprints, making every engagement feel uniquely theirs. Whether you’re a global consultancy or a boutique agency, your logo, colors, and messaging can be woven into the Blueprint experience, with no more generic templates that scream “one-size-fits-none.” This isn’t just about aesthetics; it’s about trust and recognition. When clients see your brand front and center, it reinforces your expertise and strengthens your role as a strategic advisor. In other words, your Blueprint isn’t just a roadmap - it’s a branded passport to customer engagement success.
ROI calculator for Pega Customer Decision Hub
Now, something that'll make your colleagues in finance smile: the Blueprint value calculator. You can now generate an ROI estimate right from your Blueprint summary screen. Just select your industry and customer base size, and boom - you've got a calculated ROI that shows how what you created in Blueprint translates into real business value with Customer Decision Hub. Even better? You can download it as an Excel file to share with stakeholders. That's the kind of data that moves conversations forward.
User experience updates for experience and journey stages
Speaking of moving things forward, let's talk about Customer Journey visualization. Now you can toggle a Journey view in the NBA simulation window, that shows you how Journeys, Stages, and Actions filter through a single decision - one persona at a time. You'll see visual indicators highlighting the top Next-Best-Action experience card, and when you hover over the card? You get the full story: Journey, Stage, Product, and Outcome.
The interface has had a major upgrade too. The Experience stage is now consolidated into a single, streamlined view where you can see more experience cards at once. No more jumping around - everything's organized with key metrics right there: total experiences, total messages, unique channels. Navigation just got a whole lot smoother too. And if you upload images to channel messages? They're now stored in the Blueprint image repository, making asset management so much easier.
Growing region support
Now, if you're working with teams across different regions, this one's for you: regional data residency. We've expanded support to the EU, UK, Australia, Singapore, and Japan – giving you greater control over where your data lives. Your Blueprints are stored in their respective regions, helping you meet those all-important compliance requirements. The interface even shows you a visual indicator so you always know exactly where your Blueprint resides.
What’s New notifications
While I love that you’re reading this blog to learn what’s new, this next feature should save you some time in the future…What's New notifications. Now, when you visit your Dashboard and we've added new features, you'll see a banner letting you know what's changed since your last visit. Each banner links to the documentation so you can dive deeper. It's our way of keeping you in the loop without disrupting your workflow.
So, there you have it! From ROI calculators to document uploads, from regional data residency to partner branding we've packed a ton of value into Customer Engagement Blueprint over the past few months. These aren't just features, they're tools that help you design better strategies, show real business impact, and stay compliant, all while making the whole experience more intuitive and personal.
Want to explore these enhancements yourself? Head over to Customer Engagement Blueprint and take them for a spin. And if you've got questions or want to share how you're using these new capabilities, connect with us right here on Pega Community.
Related Resources
- Pega Customer Engagement Blueprint
- Customer Engagement Blueprint Release Notes
- Customer Engagement Blueprint Press Release
- Pega GenAI Blueprint™
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