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Pega Marketplace
Email Outreach CDH Component
Transform sales outreach with CDH-powered email campaigns. Deliver personalized messages that drive revenue growth.
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Overview
Revolutionize your sales outreach with Email Outreach for Customer Decision Hub - a game-changing component that combines CDH's real-time customer intelligence with sophisticated email campaign capabilities. Empower your sales teams to create targeted audiences, design compelling templates with GenAI assistance, and execute personalized campaigns directly within Pega Sales Automation. Features smart audience segmentation, flexible template design with BeeFree integration, Pega Digital Asset Management support, automated campaign scheduling, and comprehensive analytics. Transform prospects into customers through data-driven, personalized email communications that leverage CDH's next-best-action insights for maximum impact and engagement.
Key Features
- Intelligent Audience Creation
- Leverage intuitive search and select functionality
- Create targeted customer segments based on CDH insights and real-time decisioning data
- Effortlessly build audiences from existing customer lists with precision targeting
- Advanced Template Design & Personalization
- Rich text editor for quick campaign creation and simple template development
- Personalize subject lines and email content using customer attributes and CDH data
- Collaborative template organization with shared folders for team efficiency
- Streamlined Campaign Execution
- Schedule campaigns for optimal timing based on customer engagement patterns
- Execute immediate campaigns for time-sensitive sales opportunities
- Save campaigns as drafts for collaborative review and refinement
- Seamless integration within existing Pega Sales Automation workflows
- Comprehensive Analytics & Insights
- Real-time email performance metrics including sends, opens, clicks, and engagement rates
- Customer engagement pattern analysis to optimize future campaign strategies
- Performance tracking aligned with sales outcomes and revenue impact
- Native CDH Integration
- Sync email campaigns with CDH customer insights and behavioral data
- Unified customer engagement strategy across all touchpoints
- Enhanced personalization through CDH's predictive analytics capabilities
- Enterprise-Ready Management
- Built-in email signature management utilities for consistent branding
- Template version control and collaboration features
- Scalable architecture supporting high-volume email operation
Resources
Version
Compatible with
Pega Platform '25.1.1Product Owner
Sid HazarikaLast updated
November 7, 2025Product Capability
Outbound Marketing