Prioritization@Achmea: The Pathway to Optimal Customer Engagement

In this Client-led session, LIVE FROM AMSTERDAM, Achmea will present two use cases to demonstrate how to prioritize across multiple actions and enhance customer engagement. The first use case will focus on leveraging the bundling functionality for optimal placement of articles in newsletters. The second use case will feature Achmea's custom setup for the business value component of the prioritization formula.