PEGA 1:1 OPERATIONS
Next-Best-Action Designer
Balancing business and customer needs
About the role
A Next-Best-Action Designer is a member of the team that specifies, designs, and configures Next-Best-Action Designer contact policies, using decision management strategies where needed.
Knowledge areas
Check out the most important knowledge areas for a career as a Next-Best-Action Designer.
Requirement analysis
Perform impact analysis on new requirements and translate requirements into Next-Best-Action Designer engagement policies and strategies.
Next-Best-Action Designer
Create action, treatment, and group-level engagement policies, configure Next-Best-Action Designer arbitration and taxonomy, implement content and rules into NBA strategies.
Support
Support testing, QA, business simulation, Next-Best-Action reporting, monitoring, and control.
Learning Essentials
Start your future as a Next-Best-Action Designer: explore a curated list of resources to get you up and running in no time.
Get certified
Complete the exam to solidify your expertise and earn the Certified Decisioning Consultant badge.
Recently published
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Training
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Videos
PegaWorld Keynote Replay: AI Did Not Write This: How Self-optimizing AI is Changing Business
Hear Pega’s GM for 1:1 Customer Engagement, Dr. Rob Walker, break down the fast-changing potential of AI in personalization and customer engagement. Learn how generative AI boosts the already…
PegaWorld hands-on: The essential Pega Customer Decision Hub™ foundation
In this video, you will gain an understanding of the Foundation of Pega Customer Decision Hub™ training: It's contents and the key topics that it covers. You will see how the Foundation of Pega…
Pega User Experience Capability Overview
Pega user experience (UX) solutions empower low code and professional developers to deliver efficient, productive, and accessible enterprise applications. Get a better…
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